What sets The Happy Guy Marketing apart: We understand the difference between a local business that needs a strong local web presence and an Internet-based business that has totally different goals.
Local SEO marketing for local websites
If you have a local website for a business operating in a specific geographic area, you don’t need a global SEO program.
A local website is one that has no need to target visitors from around the world. For instance, if you run a spa, a hotel, a real estate agency, a bed and breakfast, a caterer or restaurant, a landscaping or contractor business, automotive repair, any type of retail store or local business service, your SEO plan needs to target specifically local searchers.
A global business might seek rankings for “luxury hotels”. Your local establishment might need search engine optimization for “Chicago hotel”. There is a big difference in the amount of competition between the two search terms, therefore also in the amount of SEO effort and in the amount of cost for you.
We offer search engine optimization for both global and local websites, but our approach is in most cases quite different. Whereas an ongoing SEO program is typically recommended for a global-oriented website, a local business searching for local customers require just a six-month SEO program.
But that depends on how competitive the niche is. For instance, real estate is a competitive niche. You can never do too much to keep on top.
Want to hire an SEO consultant for a local website?
If you are looking for local search engine optimization consultants to increase traffic, leads and sales on your website, fill in this form for a free quote. The more details you provide, the better we can serve you.
