Can Twitter help your SEO efforts? Yes, it can. This is the story of how we boosted rankings for a client page. Twitter was a big part of it.
A client wanted one page on its big, institutional website to rank higher for a specific search term. The page was one of several hundred similar pages. Like the others, it was well-optimized on the page:
- H1
- H2
- title tag
- image captions
- image file names
- the text on the page
The page was ranking in the 21-23 range on Google. The client wanted to boost it to the first page – quickly!
We did an analysis: [Read more…]